MeetNKY, Northern Kentucky’s convention and visitor’s bureau, has announced a new partnership with ArtsWave.
The collaboration is designed to increase cultural vibrancy in Northern Kentucky through art and creative placemaking.
The partnership will jointly fund and execute strategies to further define the character and identity of NKY communities. With support from meetNKY, ArtsWave will hire a creative placemaking director to work primarily in Covington, Newport and other surrounding towns.
“Placemaking projects can boost Northern Kentucky’s appeal as a destination for meetings, conventions and tourists,” said CEO of meetNKY Julie Kirkpatrick. “It makes sense to leverage our resources and build upon ArtsWave’s capabilities to tie NKY more closely to the region’s arts ecosystem.”
Initial funding for the program also comes from the annual ArtsWave Community Campaign and its “Stronger Arts for a Stronger Region” early gift drive. The campaign has a focus on growing ArtsWave’s investment in NKY and cultivating philanthropic support from NKY residents and businesses. It runs through May 23.
They determined that for every $1 invested by ArtsWave, cultural organizations return nearly $43 in economic value to the region. Over the last four years, arts and culture contributed $1.6 billion to the area’s economy, and that number is projected to grow to $2.8 billion over the next four years with increased investment.
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